Specialization in Marketing gives the student the breadth of exposure to and depth of immersion in Marketing needed to understand how for-profit and non-profit organizations need to operate successfully and be productive and efficient in a market-oriented economy.
The course-work offered at both the undergraduate and graduate levels:
- are constantly updated to be current with where the best in the field of marketing is at any given point in time,
- cover the broad scope of the field of marketing, including its major sub-specialties, and,
- go into considerable depth in each of these sub-specialties so as to thoroughly prepare our students to operate successfully in the field of marketing once they graduate from our programs.
|Computer Applications in Mktg|
|Mktg Planning & Strategy|